The best Live Streaming tools for multi-channel streaming social media
If you are wanting to leverage the power of live streaming, but not sure where to start, you have come to the right place! In this article, we explore the top apps to use to stream and go live on social media!
Video continues to gain traction on social media platforms, and Covid strengthened this even further.
Live streaming is at the forefront, offering individuals and brands a direct way to engage followers in real time. As a result, there are a variety of live-streaming apps, from free social networks to advanced video production platforms.
There is a great variety out there with both free and paid versions, and Live Streaming can really boost your brand and grow your engagement and traffic.
So, let’s now have a look at some of the most popular and accessible Streaming tools to use!
Facebook Live
This one isn’t really a multi-channel tool, however once you go live you can jump onto the live and manually share your broadcast to multiple other groups or your profile.
Facebook Live lets people, public figures, and pages share live video with their followers on Facebook.
You can interact with viewers in real time with chat, and monitor live reactions to gauge how the broadcast is going.
Facebook Live lets you live-stream events, performances and gatherings on Facebook, plus it’s free! Viewers can watch from a phone, computer or connected TV. Reactions, shares, comments and other interactive features enable you to engage with your audience.
Live-streaming on Instagram is separate from live-streaming on Facebook.
Video is published to the page or profile so that anyone who missed it can watch later. Remove the video at any time, like any other post.
Zoom
A lot of people use Zoom for virtual meetings and webinars, but not many know you can also use it to live stream?! Well, now you do!
The Zoom webinar add-on lets you live stream videos to YouTube and Facebook Live and saves your recordings so you can upload or re-purpose later. for your other Social Media platforms.
Your participants join via Zoom and viewers watch and comment on Facebook Live/YouTube Live.
With Zoom you can host up to 100 participants (up to 500 for Enterprise version), free accounts have limited guest limits and time limits but are great to start out with.
You can share screen content, invite your audience to ask questions and respond to polls, followers can like, share and comment on your stream and show multiple speakers on-screen. Pretty cool feature hey?
BeLive
BeLive offers a great way to answer questions and create a better connection with your audience. It’s an easy to use platform that is constantly updated.Share screen content & schedule broadcasts!
Some of the features include the ability to show viewer on-screen comments, add your own brand logo, change custom colours and overlays during your stream and you can feature up to four people on screen at once.
Restream
You can get a 14 day free trial, stream Live with up to two participants and three shows per month. Upgrade to the Standard+ version for unlimited streams, up to four participants and you can add your logo too!
StreamYard
StreamYard is a live streaming studio in your browser. You can use it to interview guests, share your screen and stream directly to platforms like Facebook, YouTube, LinkedIn and others at the same time.
Some of the features include sharing your screen content, live interview up to 6 people, show viewer on-screen comments, add a call to action to your live stream in a single click, brand your broadcast by choosing colours and uploading images, GIFs, and videos and stream to multiple platforms simultaneously.
The Free version allows users to stream on one platform. Upgrade to the Professional version for unlimited streaming and up to five platforms at the same time.
I hope this has given you some insight into the world of multi-channel live streaming! If there is an app that you use that we have not mentioned, leave us a comment so we can check it out!
If you have any questions or need help with your social media strategy submit your enquiry HERE and a member of our team will be in touch!
Alternatively contact us at –
hello@abundantlifestudio.com.au
+61 0400 580 887